VITAS Chairman Vu Duc Giang said the 2-billion-USD shortfall was due to 2025’s global headwinds, including new US tariffs amid rising US-China tensions, weak US and EU demand, and year-end typhoons disrupting factories and logistics.

The most significant impact on Viet Nam's rice exports comes from the Philippines, which accounts for nearly 40% of Viet Nam's rice exports.

Thanks to tariff advantages under multiple FTAs, fruits from the US, Australia, and New Zealand are entering Viet Nam in large volumes, energizing the market but increasing competition for local producers.

Vietnamese rice exported to Japan currently faces a 400% tariff and numerous stringent technical barriers.

Southeast Asian ports—especially in Viet Nam and Malaysia—are seeing strong growth as global trade shifts following new US tariffs on Chinese goods, according to maritimefairtrade.org.

As global consumers shift to prioritizing convenient, safe and sustainable products, Vietnamese seafood is adapting quickly by upgrading the value chain and promoting deep processing.

"Greening" production is a solution for Vietnamese textile and garment businesses to improve quality and competitiveness in order to sustainably "conquer" the European market.

EC published the Official Journal of the Implementing Regulation (EU) 2025/2432 signed on December 3, 2025, requiring the registration of all imports of cold-rolled flat steel products (CRF) originating from Viet Nam, India, Japan, Taiwan and Türkiye.