Vegetable and fruit exports in 2025 showed positive growth, reaching a record high of nearly $8.6 billion. Exports could reach between $9.5 and $10 billion in 2026.

On the evening of January 23rd, in Ho Chi Minh City, the Viet Nam Fruit and Vegetable Association (Vinafruit) held its 2025 year-end summary ceremony. At the ceremony, Mr. Nguyen Dinh Tung, Vice Chairman of Vinafruit, stated that 2025 has witnessed a new record in Viet Nam's fruit and vegetable exports, reaching a turnover of 8.56 billion USD, an increase of nearly 20% compared to 2024.

By 2025, the structure of Viet Nam's fruit and vegetable export market had undergone positive shifts, consolidating its position in traditional markets while making strong breakthroughs in demanding markets.

China continues to maintain its position as the largest market for Vietnamese fruit and vegetable exports, with a turnover exceeding US$5.5 billion. Notably, according to Mr. Dang Phuc Nguyen, General Secretary of Vinafruit, with positive growth, Viet Nam is expected to rise to second place after Thailand in fruit and vegetable exports to China by 2025.

Over the past year, demanding markets such as the United States, South Korea, and Japan have also recorded remarkable growth in export value. This shows that the quality of Vietnamese fruits and vegetables is constantly improving.

Exports of fruits and vegetables to the EU market recorded impressive growth (up approximately 58% compared to 2024) thanks to taking full advantage of tariff preferences.

The main gateway for Vietnamese fruit and vegetable exports to the EU is the Netherlands (accounting for over 33% of the total export value to the EU), followed by Germany and France. The main products exported to the EU are processed fruits and vegetables, fruit juices, and specialty fruits with organic or GlobalGAP certification.

Exports of fruits and vegetables to other potential markets, notably Australia, are also growing and promise to be high value-added markets in the near future.

The structure of fruit and vegetable varieties in 2025 will undergo a significant shift, gradually reducing dependence on traditional products and moving towards diversification of high-value products.

Durian exports remain the top export item, reaching $3.86 billion, accounting for 45% of total fruit and vegetable exports. This growth is driven by the expansion of designated growing areas and official exports to China, as well as strong penetration into high-value-added markets such as the United States and the EU.

Next is the export of coconuts (fresh and processed). The signing of the Protocol on the export of fresh coconuts to China has given a major boost to this commodity.

Despite facing intense competition, dragon fruit exports remain among the top-performing fruits in terms of export value, thanks to a shift towards markets such as India and the Middle East.

Exports of other fruits such as mangoes, pomelos, passion fruit, and longan recorded stable growth. In particular, passion fruit accounted for a significant proportion (approximately 25%) of the product structure exported to the EU market.

Entering 2026, despite still facing many difficulties and challenges, fruit and vegetable exports are expected to maintain positive growth momentum. According to Vinafruit, in the first month of this year, fruit and vegetable exports are estimated to reach 600 million USD, an increase of 60% compared to the same period in 2025.

According to Mr. Nguyen Dinh Tung, with the growth momentum of 2025, coupled with the government's focus on creating conditions to promote double-digit growth for the entire economy , the export value of fruits and vegetables this year could reach between 9.5 and 10 billion USD.

Speaking at the closing ceremony, Mr. Huynh Tan Dat, Director of the Department of Crop Production and Plant Protection, remarked that the export target that the fruit and vegetable industry is aiming for will be a very important milestone, thereby stabilizing not only production and markets but also confidence in Vietnamese fruits and vegetables.

Source: Viet Nam Agriculture and Nature News